Paris Fashion Week, October 3, 2025 – The fashion world gathered today with bated breath as Loewe unveiled its Spring/Summer 2026 collection, marking a pivotal moment for the storied Spanish house amidst significant creative leadership changes. This highly anticipated event, a key fixture in the Parisian calendar’s ongoing happenings, signaled not just a new season of fashion, but the beginning of a new chapter for the brand. Amidst an atmosphere charged with the exclusive allure of haute couture, the presentation at Paris Fashion Week confirmed long-standing industry rumors: Jonathan Anderson has departed Loewe to helm Dior, with Jack McCollough and Lazaro Hernandez, the acclaimed founders of Proenza Schouler, stepping in as the new creative directors.
A Transition Defined by Vision and Legacy
The departure of Jonathan Anderson, who steered Loewe for over a decade, marks the end of a transformative era. During his tenure, Anderson revitalized the brand, elevating it from a heritage leather goods house to a global cultural force, consistently recognized as one of the world’s hottest brands. His vision, characterized by bold design, a commitment to craftsmanship, and a unique blend of art and fashion, cemented Loewe’s pioneering image. However, the fashion industry is in constant motion, and the transition to McCollough and Hernandez signifies an exciting evolution. Known for their distinct modern sensibility and success in shaping New York fashion, the duo inherits a brand with a robust legacy and a strong market presence, including continued demand for iconic accessories like the Puzzle and Ballet Runner lines.
The Spring/Summer 2026 Collection: A New Direction
While details of the SS26 collection’s specific themes are emerging, the presentation itself was undoubtedly a focal point. The brand’s strategy for showcasing collections has evolved; while a distinct “scrapbook” format blending archives and new creations was a notable feature for the Fall/Winter 2025 season, the SS26 debut represents a clear pivot. McCollough and Hernandez are tasked with honoring the artisanal heritage and cultural resonance cultivated by Anderson, while imprinting the Maison with their own contemporary aesthetic. Their appointment is seen as a significant move, one that many professionals are keenly observing for its potential to redefine Loewe’s trajectory in the trending luxury market.
Paris Fashion Week: A Landscape of Change and Innovation
Loewe’s presentation on October 3rd is part of a broader narrative of shifts occurring across the fashion landscape. Paris Fashion Week itself is characterized by an increasing adoption of digital and hybrid formats, blending exclusivity with global accessibility. This season, in particular, is witnessing a high volume of creative director debuts and transitions at major houses, indicating a period of significant creative reinvention. The strategic choice for Loewe to introduce its new leadership during this crucial week underscores its importance as a global fashion capital and a crucible for new ideas.
Brand Strength and Future Outlook
Loewe’s enduring appeal is not solely tied to its creative direction but also to its foundational strengths: exceptional craftsmanship and iconic product design. The brand has consistently demonstrated growth and maintained its status as a top contender in the luxury market. The infusion of new creative energy from McCollough and Hernandez, coupled with the brand’s established foundations, positions Loewe to navigate this new era successfully. The industry watches with keen interest to see how the Proenza Schouler founders will interpret Loewe’s DNA, promising further exciting happenings in the seasons to come.
