Virgio’s ‘Clean Fashion’ Pivot: Redefining Style as Circular
The modern wardrobe is undergoing a radical reconstruction, not just in fabric, but in philosophy. Virgio, the Indian fashion-tech powerhouse founded by former Myntra CEO Amar Nagaram, has successfully recasted the concept of style, moving it away from the disposable nature of fast fashion and into the realm of ‘Clean Fashion.’ This strategic repositioning—treating sustainability…
